In a landmark move for India’s logistics industry, AWCL has officially rebranded as HORICAL, positioning itself as a pioneer of CFS transformation in India. Derived from the words Horizontal and Vertical, HORICAL represents seamless integration and coverage across the entire supply chain, bridging gaps and driving efficiency in a fast-evolving logistics landscape.

The rebrand marks a new era of innovation, operational agility, and customer-centric service. In today’s logistics ecosystem, where efficiency and adaptability are critical, HORICAL stands as a symbol of trust, technology, and transformation.

From APOLLO CFS to HORICAL: A Journey of Growth

Since its inception in 2018, AWCL (formerly APOLLO CFS) has been recognized for delivering world-class container freight station (CFS) services. Its state-of-the-art facility in Kattupalli, strategically located near major ports, is the only CFS in the region, spanning 10 acres and equipped with advanced infrastructure to manage growing cargo demands.

With a paved container yard capable of handling over 5,000 TEUs per month (soon expanding to 7,000 TEUs), and a 60,000 sq. ft. export warehouse, HORICAL ensures smooth cargo movement from ports to destinations. Integrated with EDI - Customs systems and a fully Wi-Fi-enabled network, the CFS has set new benchmarks in technology-driven logistics.

Redefining Logistics with Comprehensive Solutions

HORICAL goes beyond traditional CFS operations by offering end-to-end supply chain solutions. From transportation and warehousing to customs clearance and allied services, HORICAL provides door-to-door logistics support.

With its dedicated fleet of trailers, the company ensures faster movement of containers, reduced transit costs, and greater operational reliability. Strong partnerships with customs brokers, major shipping lines, and global logistics giants further reinforce HORICAL’s commitment to seamless operations and customer satisfaction.

A New Identity, A Stronger Vision

The transition to HORICAL follows the company’s acquisition by Chennai-based promoters in March 2022, which has accelerated growth and expansion. The leadership team, including Mr. Suresh Kumar, Mr. Purushothaman, and Mr. Saravanan is focused on forward-looking strategies that align with India’s increasing logistics demands.

Guiding this transformation is Managing Director Mr. Saravanan, who is steering HORICAL’s mission to deliver integrated logistics solutions through EMR services, SCS, and advanced supply chain systems. By combining innovation, technology, and customer-first practices, HORICAL is positioning itself as one of India’s most trusted names in logistics.

HORICAL: Bridging Technology, Sustainability, and Growth

In today’s competitive logistics sector, HORICAL stands out not just for infrastructure but also for its focus on technology-driven processes, supply chain resilience, and operational excellence. By adopting future-ready systems, HORICAL is aligning itself with India’s growing role as a global logistics hub.

The rebrand, supported by Birth Marque’s strategic branding expertise, has redefined HORICAL’s identity and digital presence, positioning it as India’s first CFS transformation leader.

With a renewed vision, strong infrastructure, and customer-focused innovation, HORICAL is set to lead the way in making logistics smarter, faster, and more reliable.